Lead designer on DocFlow, replacing legacy document software. Its document registry serves 2,500 monthly active users, with access available to approximately 10,000 employees.

• Launched the document-registry MVP in 3 months with 83% user satisfaction, leading its design from research and information architecture to delivery.
• Reduced approval time from 14 to 9 days by redesigning document workflows around three approver types in one flow.
• Enabled 25% faster document searches by designing semantic search that matches meaning beyond exact keywords.
• Saved approximately 10 minutes per review by designing AI summaries that help employees assess documents before reading them in full.
• Reduced design review cycles by 25% through mentoring five designers.
• Designed a separate LLM document tool with another team, now used by 1,700+ employees daily.
• Built an AI agent pipeline linking research from 24 interviews to the design system, producing working interfaces and reusable code for engineering handoff.

Tour aggregator with 2.5 million monthly users. Led design across search and booking, supervising a second designer within a 60+ person product team.

• Increased sales by 11.2% and conversion by 7.5% over six months by designing Tour Builder to compare flight options across tour operators.
• Further developed Tour Builder across four platforms: redesigned flight filters and cards, increasing bookings by 8% and reducing flight-selection-to-checkout time by 18%.
• Cut marketing costs by 25% with reusable no-code landing-page templates, enabling marketing to launch campaigns without developer support.
• Increased conversion by 2.5% by clarifying prices in search results.
• Reduced total acquiring costs by 0.82% by designing QR-code payments as an alternative to entering card details.
• Added $ 88K in annual revenue by adapting booking interfaces for white-label partners.
• Increased annual revenue by 1.2% by expanding booking capacity from four to six adults.

Development agency serving international clients. Led UX/UI design for client products and the agency’s own sales and recruitment experiences.

• Increased website conversion by 15% and client inflow by 35% through the agency website redesign.
• Built five no-code SEO landing pages to support client acquisition.
• Increased candidate applications by 300% by redesigning the agency’s recruitment website.
• Reached 70% customer adoption in the first year with a self-service platform I designed from scratch for UK tour operator Neilson.
• Mentored two design interns; both were hired full-time.

Designed web and mobile interfaces for early-stage products and ran internal training on design fundamentals

Design: Product design, UX/UI, interaction design, information architecture, design systems, prototyping, user flows, accessibility (WCAG AA), microcopy.
Research & measurement: User interviews, usability testing, JTBD, OOUX, A/B testing, Google Analytics, Yandex Metrica.
Delivery & collaboration: End-to-end design, stakeholder management, cross-functional collaboration, mentoring, user story mapping, Agile, Scrum.
Tools & methods: Figma, no-code development, AI agent workflows, research synthesis and code-based prototypes.
Domains: Enterprise SaaS, B2B platforms, internal tools, B2C commerce, travel booking, document management.

Master of Engineering
Technology of Printing & Packaging Production, Sep 2016 — Jun 2018

Bachelor of Engineering
System Analysis & Management, Sep 2012 — Jun 2016

2026 — Raiffeisenbank · Owners School
2026 — Pixel Perfect · AI Native Designer 
2025 — ProLeaders Lab · Product Backlog Management & User Story Mapping
2022 — GoPractice · Product Growth Management Simulator
2020 — Ivan Zamesin · Building Products Customers Want
2019 — Digital October · Product Owner: Product Management
2018 — Skillbox · UX Designer Profession

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